What does the word "natural" actually mean on a food label? Would it surprise you to know there is no current legal definition of the word natural on food products? Food companies are hoping that you'll be more likely to buy a food product with the label "natural" on it. However, the word "natural" plastered across a food label was never meant to confer any special nutritional or health benefit on products.
One of the primary tasks of the Food and Drug Administration (FDA) is to make sure that foods sold in the United States are "safe, wholesome and properly labeled." The Federal laws governing all food products, the Federal Food, Drug, and Cosmetic Act (FD&C Act) and the Fair Packaging and Labeling Act, are regulated by the FDA. But, as the FDA says, "it is difficult to define a food product that is 'natural' because the food has probably been processed and is no longer the product of the earth."